Located in the heart of Downtown San Diego, Diega is a multifamily, mixed-use high rise residence featuring two towers rising 20 and 41 stories. A colorful glass façade makes the building a striking new addition to the downtown skyline, with ground floor retail, an impressive collection of amenities and services, and 617 residences within.
Inspired by a “vertical community” concept, we envisioned elegant interiors that bring residential and retail tenants together seamlessly, with public and private spaces complementing one another in a harmonious way. The building common areas, leasing, and amenities also play into this lifestyle-forward concept by being open and fluid within the mix of retail and shared common areas.
The building’s South Tower lobby is imagined as an urban forest that also operates as a multifunctional area for residents to utilize for coworking, social gatherings, and lounging. We collaborated with design, build, and fabrication studio BASILE Studio to bring our vision to bring this interactive art installation to life. Mechatronic “trees” fill the spacious lobby, adding a playful element that showcases the possibilities of technology, engineering, and design – they react to sound, swaying and subtly changing color as a true living forest does.
702 Broadway, San Diego, CA 92101
Architect: JWDA / Interior Design: Jules Wilson Design Studio